After feeling the full force of short sellers in 2017, Nfusz Inc (OTCMKTS:FUSZ) has regained its spark, seen by an impressive start to the New Year. The stock is already up by more than 180% as it continues to push for its 52-week high of $0.51 a share.A recent pullback from the $0.33 handle, in our view, presents a unique buying opportunity given the strong fundamentals that continue to support the stock’s uptrend. NFusz Inc. faces immediate resistance at the $0.33 handle, above which it could rise to the $0.36 mark ahead of its 52-week high. FUSZ Daily ChartOn the downside, the stock faces immediate resistance at the $0.24 handle, below which it could drop to the $0.17 mark, seen as another critical resistance level. However, the probability of the stock edging higher is high, given that the company has made significant strides as it looks to increase the number of views for its interactive ads.Before we look at the catalyst likely to propel the stock to new heights, let us review what nFusz Inc. does in pursuit of growth and shareholder value. NFusz Inc. Business Description Formerly known as bBooth Inc., nFusz Inc. is a Hollywood-based digital tech company focused on the manufacture and operation of internet-connected audio-video recording studios. The company develops and licenses all sorts of interactive video platform for customer relationship management and marketing campaigns.NFusz Inc. also offers Notifi, a cloud-based software and service platform that allows clients to produce, distribute and track interactive videos. The company’s flagship products include notifiWEB, an interactive website for embedded videos, notifiADS for embedding videos in online ads and nitifiLinks for distributing product inks.The company is the subject of renewed investor’s interest in Wall Street after announcing plans to leverage blockchain technology to increase the number of views advertising content generates. Blockchain Technology AmbitionsWhile most stocks with stakes in the cryptocurrency space have been on the receiving end in recent weeks, nFusz Inc. has continued to power high after identifying a unique way to leverage blockchain technology capabilities.The company plans to use emerging technology and crypto-currency to compensate people who view its interactive video ads. Viewers will be able to use the currency to purchase products and services featured in interactive video ads.
“The massive revenue stream generated in online advertising is based almost entirely on the number of views a piece of advertising content generates. Isn’t it about time that we allow the people responsible for generating that revenue – the viewer’s themselves – to participate in that income opportunity,” states nFusz CEO Rory J. Cutaia.
The end game is to create a new ecosystem for the distribution of advertising revenue while harnessing the latest innovation of blockchain technology.News about the proposed ecosystem comes just days after the company announced the release of Entourage, an interactive video-based customer relationship management solution. The CRM solution seeks to target the 100 million people involved in network marketing sales.Entourage addresses virtually all the challenges faced by network marketers, as it eliminates sales skill requirements, lack of training and compliance in the race to reach out to a much more significant target market.
“Now, anyone can sell. You no longer need selling skills, you don’t even have to have technical skills. You don’t have to import your own videos, you don’t have to make your own videos, you don’t even have to learn how to make videos interactive — even though it’s very simple with notifiCRM — all you have to do is sign-up, log-in, import your contacts, and it’s done,” said Mr. Cutaia.
Early this year nFusz unveiled notifiAIR technology that it says will captivate viewers and help enhance engagement levels on its website. NotifiAIR is a groundbreaking technology that is poised to generate significant revenues for nFusz, given that it is compatible with all devices and supports all kind of in-video interactive featuresThe new feature comes with a bot by the name ‘Alice’ that greets website visitors and entices them to request more information about the various products on offer. The bot can also help viewers schedule an appointment right in the video that overlay on top of the website page.What NextThe efforts that nFusz has put in place to strategically position itself as a Newport Beach marketing agency are starting to pay off. The pursuit of growth opportunities around blockchain technologies and the unveiling of new network marketing features present a unique opportunity to invest in the company’s long-term growth prospects.The introduction of leading sales and marketing technologies that continue to garner praise and recognition underscores the company’s growing credibility in the multi-billion network marketing business.That said, the stock look set to continue powering high as investors take note of the company’s growing business portfolio in the highly lucrative video ads business.We will be updating our subscribers as soon as we know more. For the latest updates on FUSZ, sign up below!Disclosure: We have no position in FUSZ and have not been compensated for this article.
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