OUR NEW PROFILE IS:   (NASDAQ: SMFL)

SMFL estimates an annualized revenue run rate now in excess of $23 million after recent acquisitions

SMFL just executed a strategic agreement with CloudKitchens for rapid local delivery of its new line of innovative, proprietary and healthy high protein ice cream bars

Last month SMFL implemented a 1-for-50 reverse stock split, wiping out the float to just under 600,000 Shares

READ THE INVESTOR FACT SHEET HERE

SUBSIDIARIES

Ceautamed Worldwide, LLC

Ceautamed Worldwide, based in Boca Raton, Florida, was formed in 2009 and owns the Greens First line of branded products which have been specifically marketed to the healthcare provider sector. These vitamins and supplements have been sold on a business-to-business basis, direct-to-consumer as well as sold utilizing an international medical distribution company pursuant to a long-term contract.

GSP Nutrition Inc.

GSP is a sports nutrition company with the exclusive license of the instantly recognizable Sports Illustrated Nutrition™ brand* for certain dietary and nutritional supplements, in each case to be sold to/through certain approved accounts in the United States and Canada. The Sports Illustrated Nutrition product line currently consist of whey protein powder, joint health, pre and post workout blends, omega-3 supplements, and others.

Doctors Scientific Organica (DSO)

DSO is a leading manufacturer of health and wellness foods and supplements and owns the Smart for Life retail brand. Through proprietary manufacturing processes carried out at its production facility in Southern Florida, DSO’s peerless product taste and quality have firmly established its reputation as an innovator in health foods. Its products are sold in various big box retailers including Costco, Walmart, BJ’s, and Sam’s Club as well as online through Amazon and its Smart for Life direct-to-consumer e-commerce site.

Bonne Santé Natural Manufacturing, Inc. (BSNM).

BSNM is a contract manufacturer of vitamins, sports nutrition, and other health supplements. Located in Doral, Florida, its state-of-the-art GMP and FDA-certified facility provides world-class manufacturing and formulary services to domestic and international clients of all sizes. 

MAJOR CATALYSTS

Reverse Stock Split:

Recently, Smart for Life, Inc. (Nasdaq: SMFL) strategically executed a reverse split, reducing the number of outstanding shares and creating a lower float. This move positions the company for potential advantages, as the limited availability of shares can magnify the impact of increased demand, potentially driving significant price movements. ⁽¹⁶⁾

High-Growth Market:

Smart for Life, Inc. (Nasdaq: SMFL) operates in the rapidly expanding nutraceutical industry, which is projected to grow from $400 billion in 2020 to over $1 trillion by 2030, offering significant market opportunities. ⁽²⁾⁽⁴⁾

Strategic Acquisitions:

Smart for Life, Inc. (Nasdaq: SMFL) is executing a “buy and build” growth strategy, acquiring profitable companies in the health and wellness sector that complement its existing product lines and expand its distribution capabilities. ⁽²⁾

Revenue Growth:

Smart for Life, Inc. (Nasdaq: SMFL) is currently generating pro forma revenues of $20 million and anticipates expanding to over $100 million in annualized revenues in the next twelve months based on anticipated acquisitions. Smart for Life’s revenues increased four-fold after closing three acquisitions in 2021, demonstrating the company’s ability to successfully integrate acquisitions and achieve growth in the competitive nutraceutical market. ⁽²⁾

Proprietary Products:

Smart for Life, Inc. (Nasdaq: SMFL) is developing and marketing proprietary products, such as its Greens First line of branded vitamins and supplements, which are sold to healthcare providers and directly to consumers. Diverse Product Offerings: Smart for Life’s portfolio includes a wide range of health and wellness products, including capsules, tablets, powders, health bars, baked goods, functional foods, and sports nutrition supplements. ⁽²⁾

E-Commerce Initiatives:

In partnership with Boxout, Smart for Life, Inc. (Nasdaq: SMFL) plans to launch new e-commerce initiatives on marketplace platforms, providing additional avenues for product sales. Expansion of Distribution Channels: Smart for Life has entered into a new distribution agreement with Boxout, LLC, a national distributor, to expand the distribution of its Greens First product line through medical, physical therapy, and chiropractic offices across North America.⁽³⁾

Vertical Integration:

Smart for Life, Inc. (Nasdaq: SMFL) is a vertically integrated company with capabilities in contract manufacturing, consumer brands, digital marketing services, and licensing agreements, enabling it to control quality and optimize efficiency. ⁽²⁾

Smart for Life Executes Strategic Agreement with CloudKitchens for Rapid Local Delivery of its High Protein Ice Cream Across Major US Markets

Partnership with CloudKitchens Provides Delivery of the Company’s Ice Cream Products through Services Such as UberEats, GrubHub and DoorDash

Initial Launch Markets to Include New York, Miami and Los Angeles

Miami, FL – May 17, 2023 – Globe Newswire – Smart for Life, Inc. (Nasdaq: SMFL) (“Smart for Life” or the “Company”), a high growth global leader in the Health & Wellness sector marketing and manufacturing nutritional foods and supplements worldwide, today announced that it has executed a strategic agreement with CloudKitchens for rapid local delivery of its new line of innovative, proprietary and healthy high protein ice cream bars.

The partnership with CloudKitchens will enable delivery of the Company’s ice cream bars through services such as UberEats, GrubHub and DoorDash across major markets in the US, with an initial focus on New York, Miami and Los Angeles. CloudKitchens is a leading provider of “ghost kitchens” for restaurant delivery and pickup.

“We are excited to partner with CloudKitchens to accelerate the nationwide rollout of our new, proprietary line of innovative, high protein ice cream,” stated Darren Minton, Smart for Life’s Chief Executive Officer. “We launched this new functional food product category last month and believe it has tremendous growth potential. With CloudKitchens, we will now be able to reach millions of new customers with on-demand, direct-to-consumer delivery and pickup. We will also have access to state-of-the-art delivery hubs, order fulfillment services and top-notch sales and inventory software. We believe we are pioneering a new concept in frozen foods as our line of protein ice cream bars are formulated to be high in protein, high in fiber, and provide sustained energy, all with a delicious taste in a completely novel form factor. We will initiate our launch with target markets in New York, Miami and Los Angles and look forward to customers trying our delicious ice-cream flavors in Vanilla-Chocolate, Cookies & Cream, and Strawberry.”

Smart for Life’s high protein ice cream bars will be available in select markets and online. To learn more about Smart for Life’s innovative new line of protein-based ice cream products please visit: www.icecreamprotein.com.

About CloudKitchens
CloudKitchens is the developer of infrastructure and software that enables food operators to open delivery-only locations with minimal capital expenditure and time.  CloudKitchens was founded to provide its expertise to the fast-growing “ghost kitchen” market, leveraging its assets and technology that are optimized for speed, quality, and scale, making it easy to launch a new delivery restaurant or sales channel. CloudKitchens also enable existing restauranteurs and online brands to expand the reach of their current restaurant location or concept into its established network of locations across major metropolitan areas in the United States. A growing list of restaurants and brands use CloudKitchens as an experimental space, optimizing staff and inventory while testing new ideas.  The company was founded by Diego Berdakin, with significant investors including Uber’s founder Travis Kalanick and Microsoft. For more information, please visit: www.cloudkitchens.com.

In April of 2023, Smart for Life, Inc. (Nasdaq: SMFL) announced its decision to implement a 1-for-50 reverse stock split of its common stock. Effective April 24, 2023, the reverse split aims to support the Company’s strategic initiatives as it prepares for the next generation of its acquisition financings. ⁽¹⁶⁾

With Smart for Life’s common stock continuing to trade on The Nasdaq Capital Market under the symbol “SMFL” on a split-adjusted basis, the reverse split is a step towards compliance with the minimum bid price requirement for maintaining the listing of its common stock.

Furthermore, this strategic move seeks to enhance the attractiveness of the bid price to potential stakeholders. The reverse split forms part of a larger plan to bolster future acquisition financings, including several accretive acquisitions in the Company’s current and prospective pipeline.

Darren Minton, Chief Executive Officer of Smart for Life, acknowledged the challenging market conditions faced by public companies in recent times. “This strategic restructuring aligns with our capitalization plans and positions the Company for our continued growth through accretive acquisitions.” Highlighting their goals, he further added, “We are committed to achieving over $100 million in annualized revenues within the next twelve months based on anticipated acquisitions, while also aiming for $300 million in revenues by 2026.” ⁽¹⁶⁾

Smart for Life, Inc. (Nasdaq: SMFL): Unveiling the High Potential of its Low Float ⁽¹⁶⁾

In the world of finance, the concept of “float” refers to the number of shares available for public trading. A low float indicates a smaller number of shares available for trading, and it is often perceived as a characteristic of interest. While larger corporations may have billions of shares in their float, a float of 10 to 20 million shares is considered relatively low. ⁽²¹⁾

According to Benzinga.com, Smart for Life, Inc. (Nasdaq: SMFL), a leading company in the health and wellness sector, currently has approximately 583,234 shares in its public float. ⁽²²⁾This limited float is significant as stocks with lower floats tend to exhibit higher volatility.

With fewer shares available, even a slight increase in demand can result in substantial fluctuations. Given the low float of Smart for Life, Inc. (Nasdaq: SMFL), it has become an intriguing company to watch closely for those interested in its prospects.

Smart for Life, Inc. (Nasdaq: SMFL) with its limited float and dedication to the health and wellness sector, is a company that commands attention. Its potential for growth and its commitment to improving the lives of individuals make it a standout player in its industry.

The Nutraceuticals Market: A Burgeoning Industry Set to Cross $1 Trillion ⁽⁴⁾

The global nutraceuticals market is on an upward trajectory, with projections estimating that it will reach a staggering $1 trillion by 2030. As a booming sector encompassing a wide array of health-promoting products, nutraceuticals have become a focal point for consumers seeking to improve their well-being through dietary supplementation. ⁽⁴⁾

Nutraceuticals, which can range from dietary supplements to functional foods and beverages, are designed to provide additional health benefits beyond basic nutritional value. The industry is propelled by factors such as the growing awareness of health and wellness, rising disposable incomes, increased interest in preventive healthcare, and continuous innovations in product development. ⁽⁴⁾

According to a report by Precedence Research, the global nutraceuticals market was valued at approximately $498.86 billion in 2021 and is expected to reach $1 trillion by 2030, growing at a compound annual growth rate (CAGR) of 8.33% during the forecast period from 2022 to 2030. ⁽⁴⁾

The driving forces behind the growth of the nutraceuticals market are manifold. A shift in consumer behavior toward preventive healthcare and the use of function-specific antioxidants play a key role in industry expansion. Furthermore, the market has experienced an increase in the number of fitness centers in developing regions, as well as the rise of the e-commerce industry, which has expanded the accessibility and distribution of nutraceutical products. ⁽⁴⁾

While the recent global pandemic posed challenges to the nutraceutical supply chain, it also created growth opportunities. As the focus shifted toward maintaining a stronger immune system, demand for supplements such as multivitamins, omega-3 fatty acids, and protein supplements surged. Consumers became increasingly interested in products that could enhance their overall health and boost their immunity in light of the global health crisis. ⁽⁴⁾

In terms of product segments, dietary supplements lead the market, with vitamins, minerals, and protein supplements being the most widely used. These supplements have gained popularity due to their perceived health benefits, affordability, and easy availability. Additionally, research studies have suggested that dietary supplements can improve overall health, compensate for unhealthy eating habits, and reduce the risk of chronic diseases. ⁽⁴⁾

The functional food segment is also gaining traction, with an emphasis on products containing carotenoids, dietary fibers, fatty acids, prebiotics, probiotics, vitamins, and minerals. Functional beverages, including energy drinks, sports drinks, and functional juices, are expected to exhibit strong growth during the forecast period. ⁽⁴⁾

The nutraceuticals market is geographically diverse, with North America holding the largest market share due to the presence of major manufacturers, high disposable income, and an increasing focus on physical appearance and wellness. The region is home to key players in the industry and has witnessed significant investments in research and development, leading to the introduction of innovative nutraceutical products. ⁽⁴⁾

As the nutraceuticals market continues to thrive, it’s essential to keep an eye on emerging players in the industry. One such company to watch is Smart for Life, Inc. (Nasdaq: SMFL).Smart for Life is a health and wellness company that offers a range of products, including dietary supplements, protein bars, and meal replacement cookies, designed to support healthy weight management and overall wellness. ⁽²⁾

With a focus on developing innovative and scientifically-backed products, Smart for Life, Inc. (Nasdaq: SMFL) is well-positioned to capitalize on the growing demand for nutraceuticals. The company’s product offerings align with the consumer interest in preventive healthcare and the desire for convenient and nutritious options to support a healthy lifestyle. ⁽²⁾

The nutraceuticals market is poised for significant growth, driven by changing consumer behavior, health awareness, technological advancements, and the quest for preventive healthcare solutions. Companies like Smart for Life, Inc. (Nasdaq: SMFL) are at the forefront of this burgeoning industry, offering products that cater to the evolving needs of health-conscious consumers.⁽²⁾

Smart for Life, Inc. (Nasdaq: SMFL): A Growth-Focused Player in the Nutraceutical Market. ⁽²⁾

Smart for Life, Inc. (Nasdaq: SMFL), a global holding company listed on the Nasdaq, is making significant strides in the nutraceutical industry. The company’s core activities revolve around the development, marketing, manufacturing, acquisition, operation, and sale of a wide range of nutritional products with a focus on health and wellness. Smart for Life’s growth strategy, often referred to as the “buy and build” approach, is a proactive plan that seeks to aggregate a minimum of $300 million in revenues within the next 36 months through a combination of organic growth and strategic acquisitions.⁽²⁾

As of Q2 2023, Smart for Life, Inc. (Nasdaq: SMFL) is already generating pro forma revenues of $20 million, and this figure is expected to rise to over $100 million in annualized revenues in the next twelve months. The anticipated growth will be fueled by strategic acquisitions, as well as the development of proprietary products that align with the company’s emphasis on health and wellness. ⁽²⁾

Smart for Life, Inc. (Nasdaq: SMFL)’s acquisition strategy leverages a combination of cash, seller notes, earnouts, and stock to acquire target companies. Typically, the cash portion of a transaction ranges from 40% to 60%. This approach presents unique advantages to stakeholders of the acquired companies, offering them a substantial liquidity event and a meaningful equity position in a Nasdaq-listed public company. Moreover, the management of the acquired companies can continue in their roles, driving growth and innovation with the added benefit of access to the resources and opportunities of being part of a larger, multifaceted organization.

Smart for Life, Inc. (Nasdaq: SMFL) Experiences a 360% Increase in Revenue. ⁽²⁾

This growth strategy has already proven successful, as Smart for Life, Inc. (Nasdaq: SMFL) experienced a 360% increase in revenue in the fiscal year 2021. This remarkable revenue boost was driven by the closing of three acquisitions toward the end of 2021, validating the company’s ability to effectively implement its “buy and build” approach and integrate acquired companies into the Smart for Life corporate family. ⁽²⁾

The acquisitions served not only to enhance the company’s revenue but also to expand its product lines, production capabilities, distribution, and marketing capabilities. As a result, Smart for Life is further positioned for success in the competitive nutraceutical market.

Smart for Life, Inc. (Nasdaq: SMFL) is a company with a clear vision for growth and an effective strategy for achieving it. Through strategic acquisitions and the development of innovative, health-focused products, Smart for Life is poised to become a significant player in the booming nutraceutical industry. With its established revenues and major growth potential, the company is one to watch as it continues its mission to promote health and wellness on a global scale. ⁽²⁾Doctors Scientific Organica (DSO)’s Strong Presence on Amazon: A Key Driver of Growth ⁽¹⁵⁾

Doctors Scientific Organica (DSO), a subsidiary of Smart for Life, Inc. (Nasdaq: SMFL), has gained a reputation for its innovation in health foods and wellness products. Known for its proprietary manufacturing processes carried out at its state-of-the-art production facility in Southern Florida, DSO delivers products that prioritize taste and quality. In addition to making its products available in big box retailers such as Costco, Walmart, BJ’s, and Sam’s Club, DSO has strategically leveraged the power of online marketplaces, particularly Amazon, to expand its reach and serve a broader customer base.

Expanding Accessibility Through Amazon

Amazon, the world’s largest online retailer, has become a central part of DSO’s distribution strategy. By offering its products on Amazon, DSO has expanded its accessibility to consumers across the nation and beyond. With Amazon’s user-friendly platform, vast customer base, and robust fulfillment and delivery infrastructure, DSO has been able to seamlessly connect with health-conscious consumers seeking high-quality wellness products. ⁽¹⁵⁾

Enhancing Brand Visibility

DSO’s presence on Amazon has also contributed to enhanced brand visibility. Amazon’s powerful search and recommendation algorithms have helped DSO’s products reach consumers who may not have been previously aware of the brand. Moreover, Amazon’s customer review system allows potential buyers to read feedback from satisfied customers, further reinforcing DSO’s reputation for delivering top-quality health and wellness products.

Utilizing Amazon’s Fulfillment Capabilities

By utilizing Amazon’s fulfillment capabilities, including Fulfillment by Amazon (FBA), DSO has been able to optimize its logistics and inventory management. With FBA, DSO’s products are stored in Amazon’s fulfillment centers, where they are efficiently picked, packed, and shipped directly to customers. This allows DSO to focus on product development and innovation while Amazon handles order fulfillment and customer service. Additionally, DSO’s products that are fulfilled by Amazon are eligible for Prime two-day shipping, making them even more attractive to Amazon Prime members.

Leveraging Amazon Marketing Services

DSO has strategically used Amazon Marketing Services (AMS) to further promote its products and drive sales. Through AMS, DSO can create targeted advertising campaigns to reach specific customer segments, increase product visibility, and boost conversion rates. Sponsored product listings, display ads, and brand stores are just a few of the tools available to DSO through AMS, allowing the brand to stand out in a competitive marketplace. ⁽¹⁵⁾

Capitalizing on Amazon’s Global Reach

Amazon’s international presence has enabled DSO to tap into global markets and reach health-conscious consumers beyond the United States. By offering its products on Amazon’s international platforms, DSO has expanded its potential customer base and gained a foothold in key markets around the world. This global reach has opened up new opportunities for growth and brand recognition on an international scale.

Driving Innovation and Launching New Products

DSO’s successful partnership with Amazon has provided the brand with valuable insights into consumer preferences and behavior. By analyzing data from Amazon sales, DSO can identify product trends and areas of demand, enabling the brand to tailor its offerings to meet the evolving needs of consumers. Moreover, Amazon’s platform provides an ideal launchpad for introducing new products to the market. DSO can leverage Amazon’s extensive customer base and marketing tools to generate buzz and drive sales for its latest innovations in health foods and wellness products.

Enhancing Customer Experience and Building Loyalty

DSO’s commitment to customer satisfaction is reflected in its efforts to enhance the online shopping experience on Amazon. By providing detailed product descriptions, high-quality images, and educational content, DSO ensures that customers are well-informed about the benefits of its products. Furthermore, DSO’s responsive and attentive customer service, facilitated by Amazon’s customer support infrastructure, helps build trust and loyalty among consumers. Satisfied customers are more likely to leave positive reviews, recommend DSO’s products to others, and become repeat buyers. ⁽¹⁵⁾

Smart for Life, Inc. (Nasdaq: SMFL) – A Vertically Integrated Powerhouse in the Nutraceutical Sector with Exclusive Brand Licenses and Manufacturing Capabilities⁽²⁾

At the forefront of the health and wellness industry is Smart for Life, Inc. (Nasdaq: SMFL), a vertically integrated, global holding company that boasts an impressive portfolio of thriving subsidiaries. With a unique blend of contract manufacturing, consumer brands, digital marketing services, and licensing agreements, Smart for Life is well-positioned to make a significant impact in the nutraceutical sector.

One of the key differentiators for Smart for Life, Inc. (Nasdaq: SMFL) is its ability to offer a variety of cutting-edge formulary and manufacturing capabilities, including capsules, tablets, powders, health bars, baked goods, functional foods, and other product types and delivery methods. The company’s commitment to innovation and excellence is evident in its diverse range of offerings and its dedication to empowering consumers to achieve better health and wellness.

Among the subsidiaries of Smart for Life is Ceautamed Worldwide, LLC, based in Boca Raton, Florida. Established in 2009, Ceautamed Worldwide owns the Greens First line of branded products, which are specifically marketed to the healthcare provider sector.

The company has successfully sold these vitamins and supplements through various channels, including business-to-business, direct-to-consumer, and international medical distribution.

Adding to the company’s sports nutrition segment is GSP Nutrition, which holds the exclusive license for the instantly recognizable Sports Illustrated Nutrition™ brand for certain dietary and nutritional supplements.

The product line includes whey protein powder, joint health supplements, pre and post-workout blends, omega-3 supplements, and more, with distribution in the United States and Canada. Doctors Scientific Organica (DSO) is another notable subsidiary of Smart for Life. As a leading manufacturer of health and wellness foods and supplements, DSO owns the Smart for Life retail brand.

With proprietary manufacturing processes carried out at its production facility in Southern Florida, DSO has established its reputation as an innovator in health foods. Its products are available in big box retailers such as Costco, Walmart, BJ’s, and Sam’s Club, as well as online through Amazon and the Smart for Life direct-to-consumer e-commerce site.

Bonne Santé Natural Manufacturing is a contract manufacturer of vitamins, sports nutrition, and other health supplements. Its state-of-the-art GMP and FDA-certified facility, located in Doral, Florida, provides world-class manufacturing and formulary services to clients both domestically and internationally.

Lastly, Nexus Offers is a subsidiary that provides an enhanced digital marketing platform for Smart for Life, Inc. (Nasdaq: SMFL)’s businesses, products, and service offerings.

Operating a cost-per-action/cost-per-acquisition network, Nexus leverages technology and marketing expertise to drive additional awareness and revenues for all Smart for Life brands.

Smart for Life, Inc. (Nasdaq: SMFL) Leverages BOXOUT®’s National Network to Enhance Distribution Strategy and Broaden Reach of Greens First Products

Smart for Life, Inc. (Nasdaq: SMFL) has announced a new distribution agreement with Boxout, LLC, a national distributor specializing in medical, rehabilitation, and health & wellness products. The collaboration aims to expand the distribution of the Company’s proprietary Greens First product line. (12)

As part of the agreement, Boxout will distribute Greens First products through its established distribution channels, including medical offices, physical therapy centers, and chiropractic offices across North America. In addition to expanding distribution, both Smart for Life and Boxout plan to launch new e-commerce initiatives on various marketplace platforms. (12)

Smart for Life’s Chief Executive Officer, Darren Minton, expressed enthusiasm about the partnership with Boxout, stating, “We are excited to expand our partnership with Boxout for distribution of our Greens First product line. Boxout is a prominent national distributor, and we believe their scalable solutions can help us cost-effectively optimize our distribution strategy.“

Minton also highlighted Boxout’s successful track record with leading brands and the potential benefits of leveraging their broad national distribution network.

Ryan Benson, CEO of Ceautamed Worldwide LLC, Smart for Life’s wholly-owned subsidiary, also emphasized the significance of the agreement, stating, “We have successfully worked with Boxout over the past several years and are excited to expand our agreement, including plans to implement new distribution channels, introduce new product lines and launch new e-commerce initiatives for the Greens First brand.“

Steven Copperman, Boxout’s Vice President, shared a similar sentiment, saying, “We have a longstanding relationship with Smart for Life and look forward to broadening the distribution of the Greens First brand through the health and wellness market.”

Boxout operates under several well-known brands, including MeyerDC®, MeyerPT®, ELIVATE®, and Milliken Medical®. With its headquarters located in Cleveland, OH, Boxout maintains distribution centers in Ohio, Florida, Texas, and California, thereby ensuring effective reach across the country.

 

NEWS

MANAGEMENT TEAM

Alfonso J. Cervantes

FOUNDER AND EXECUTIVE CHAIRMAN

Alfonso J. “A.J.” Cervantes is the founder and Executive Chairman of Smart for Life. Mr. Cervantes is also Chairman of Trilogy Capital Group, LLC, a private equity firm and a principal shareholder of SfL. Through more than 35 years as an executive in diversified businesses, Mr. Cervantes has accumulated extensive experience in the public markets with a proven strength in corporate finance and the development of emerging growth companies.

Since 2002, Mr. Cervantes has been Chairman and Chief Executive Officer of Trilogy Capital Partners, Inc., a financial services group, and an affiliate of Trilogy Capital Group. His significant corporate finance experience includes M&A, IPOs, APOs and PIPEs as well as the reorganization of middle-market companies. Both as a principal and financial services professional, Mr. Cervantes has facilitated a significant number of M&A transactions. In addition, Mr. Cervantes possesses a deep understanding of securities laws and corporate governance.

Throughout the 1990s, prior to his work with Trilogy, Mr. Cervantes was engaged in the reorganization and recapitalization of distressed middle market companies, serving as interim CEO for a number of public and private entities facilitating Chapter 11s, Chapter 7s, and out-of-court reorganizations.

Darren Minton

CHIEF EXECUTIVE OFFICER

Mr. Minton is the Chief Executive Officer of Smart for Life. He is a highly skilled executive with over 10 years of capital markets experience in both small and large organizations. Mr. Minton provides a depth of knowledge and expertise on private to public transactions, with a particular emphasis on capital raising, M&A, corporate messaging, branding strategies, and growth through consolidation. Over the years, his capacities have ranged from various executive positions, as well as President and CEO of entrepreneurial ventures to established roles reporting to public company boards, with significant leadership and team building skills.

Prior to Smart for Life, in partnership with Mr. Cervantes, Mr. Minton was the President of Trilogy Capital Partners, a New York-based financial services company and predecessor of Trilogy Capital Group, engaged in international merchant banking, strategic advisory services and financial communications, where he worked from 2009 to 2014 in conjunction with Mr. Cervantes. Mr. Minton served as Vice President of China America Financial Communications Group, as well as an Analyst at China US Venture from 2007 to 2009, where he consulted with numerous US-listed Chinese operating companies.

From 2006 to 2007, Mr. Minton was an Analyst at Mesa West Capital, a privately held portfolio lender with a multi-billion dollar offering capability headquartered in Los Angeles, and he also worked at First Republic Bank in Palo Alto. Mr. Minton graduated with a Bachelor of Arts in Economics from Stanford University.

Alan Bergman

CHIEF FINANCIAL OFFICER

Alan Bergman is the Chief Financial Officer of Smart for Life. He is a forward-thinking executive who brings over 20 years of diversified accounting and financial management success building and directing best-in-class corporate finance organizations. Mr. Bergman’s association with SMFL will provide the Company and related entities with superior and insightful due diligence processes for both public company targets and prospective private company acquisitions. In addition, Mr. Bergman’s mission with SMFL is to do a bottom-up installation of reporting and accounting procedures to assure maximum compliance with all regulations.

Mr. Bergman’s expertise includes corporate financial management, mergers and acquisitions, corporate reorganizations, cost reduction and avoidance, financial analysis and reporting, IPO management, contract negotiations, ISO 9000 Quality Systems, and SEC reporting and compliance.

Mr. Bergman commenced his career in 2000 with Deloitte as a Senior Auditor. Subsequent positions included: Senior Auditor at Weinberg & Company, P.A.; Audit Manager at Mallah Furman, P.A.; Vice President Finance at Latitude Solutions; Controller for Woodfield Distribution; Vice President Finance at Greenlane Holdings, Inc. (NASDAQ: GNLN), and, most recently, Chief Financial Officer at Bright Mountain Media, Inc. (OTCQB: BMTM). In addition, Mr. Bergman is an Adjunct Professor of Accounting at Florida Atlantic University and Millennia Atlantic University. Mr. Bergman received his Master’s in Accounting from University of Miami.

Sincerely,

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