OUR NEW PROFILE IS: (NASDAQ: TRNR)
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(TRNR) Interactive Strength Inc. d/b/a FORME Announces Closing of $12 Million Initial Public Offering
Interactive Strength Inc. and Aethos Partner to Bring Cutting Edge FORME Training Technology Into Hotels
CHECK OUT THE INVESTOR PRESENTATION HERE
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Hello Everyone,
We have a profile that we want you to research for tomorrow’s session.
Late last month completed a successful $12Mill IPO and listed on the Nasdaq.
Immediately following the IPO we saw a selloff as we sometimes do but it proceeded to rebound strong.
This one bottomed out at 3.21 and ran all the way back up to 7.13.
If you look at the chart below you will see that this one was in bull mode for a few sessions.
Monday we saw some profit taking and a healthy double digit pull back.
Right now is a good time to research this one as we saw it stabilize today and close up 5%, showing amazing resilience.
Pull up TRNR right away.
TRNR (Forme), is a digital fitness platform that combines premium connected fitness hardware products with personal training and coaching (from real humans) to deliver an immersive experience and better outcomes for both consumers and trainers. They believe they are the pioneer brand in the emerging sector of virtual personal training and health coaching and that their products and services are accelerating a powerful shift towards outcome-driven fitness solutions.
The Forme platform delivers an immersive and dynamic at-home fitness experience through our VOD content, curated personalized fitness programming, Live 1:1 personal training, and other health coaching services, which are accessible via download or streaming through our connected fitness hardware products and via streaming through the Forme Studio app, which is available through iOS mobile devices and most iOS tablets and computers.
They offer two connected fitness hardware products, the Forme Studio (fitness mirror) and the Forme Studio Lift (fitness mirror and cable-based digital resistance). Both products are designed to provide a more integrated and immersive experience than similar connected fitness products currently on the market. The Forme Studio features a 43-inch 4K ultra high definition (“UHD”) touchscreen display, which is among the largest and highest definition screens in the connected fitness equipment market, and two front-facing 12 megapixel (“MP”), wide angle cameras designed to facilitate seamless live interaction with a trainer. The Forme Studio Lift also features two cable-based resistance arms that can provide up to 100 pounds of resistance per arm. Sales of their connected fitness hardware products have accounted for the substantial portion of revenue to date.
In addition to their connected fitness hardware products, they offer video on-demand (“VOD”) classes, personal training, and expert health coaching. Their health coaching services encompass guidance and coaching on nutrition, recovery, sleep, and other health and lifestyle categories. Personal training currently comprises the majority of our health coaching services. All members who purchase the Forme Studio and Forme Studio Lift are able to access our VOD content library by creating a Forme account and signing up for their monthly membership. Once on the platform, each member is matched with a Fitness Concierge who works to understand specific needs and goals and then curates weekly fitness plans, comprised of On-Demand classes from our VOD content library. Their VOD content library includes hundreds of On-Demand classes spanning a wide range of modalities, including strength, recovery, barre, mind, Pilates, yoga, and other specialty categories.
For members who desire additional personalization, they recently launched our Custom Training offering which connects members with their personal trainers and is an upgrade to the VOD membership. This offering is currently charged at $149 per month and includes full access to the VOD content library.
Investment Highlights
Business Stage and Model offers high potential returns
Commercialization Opportunity
● Development complete
● Incremental capital leverages significant historical investment
Attractive Business Model
● High value recurring revenues embedded in Hardware drives higher return on capital
● Defensive growth profile
● Marketplace opportunity to consolidate virtual training market due to quality
Market and Product provides growth and barriers to entry
Attractive Market and Consumer
● Connected Strength category is underpenetrated and larger than Cardio market
● Customer profile is affluent (>$200k HHI), and fitness spending is a relative staple in household budget
Differentiated Product
● Best smart home gym awards in 2023 from major publications
● Strength product and technology platform has high barrier to entry due to significant upfront capital investment required
● Unique trainer talent pool
Shareholder Profile for Long-Term Success
Strong Investor Support
● Invested $100M+ in developing technology platform
● Continued support from base of 400+ investors
Long-term Shareholders
● 18-month lockup for Company employees and certain existing investors
● After 6 months, early release upon 30 day VWAP reaching
- ○ 150% of IPO price (1⁄3 released)
- ○ 200% of IPO price (1⁄3 released)
- ○ 250% of IPO price (1⁄3 released)
Home Fitness Market Statistics
- Global home fitness market value was USD 11.3 Billion in 2021 and expected to grow at CAGR of 4.9% from 2022 to 2030
- North America home fitness market revenue gathered more than 45% market share in 2021
- According to our analysis, 54% of the exercising Americans purchased fitness equipment
- Asia-Pacific home fitness market growth will record noteworthy CAGR during the forecast timeframe from 2022 to 2030
- Among application, female fertility segment accounted for over 70% of the overall market share in 2021
- Advent of COVID-19 pandemic is a primary driver for home fitness equipment market growth
- Surge in online sales for fitness equipment fuels the home fitness devices market
Home Fitness Market Growth Factors
- Rising prevalence of obesity
- Increasing consiousness among youth about healthy lifestyle
- Growth in government initiatives regarding healthy and fit lifestyles
Interactive Strength Inc. and Aethos Partner to Bring Cutting Edge FORME Training Technology Into Hotels
AUSTIN, TX and ZUG, Switzerland, May 22, 2023 (GLOBE NEWSWIRE) — via NewMediaWire – Aethos, a leading lifestyle brand for community-centric hotels and member clubs in Europe, is excited to announce its brand partnership with Interactive Strength Inc. d/b/a FORME (Nasdaq: TRNR), a digital fitness service that combines award-winning smart home gyms with 1:1 personal training. As part of the partnership, Aethos will be the first hotel brand in Portugal, Spain and Italy to feature FORME’s revolutionary products in all its hotels and member clubs.
Aethos’ newest refuge in the Italian Alps, Aethos Monterosa, which is opening June 1st, will be the first destination to feature the FORME Studio in its Gym and Aethos Suites. The workout mirror with a 4K touch screen that makes it feel like the trainer is right there with you will complement the extensive wellbeing programming that the hotel offers; from an expansive indoor / outdoor spa, yoga, Pilates and boxing classes, to an indoor climbing hall.
At Aethos Milan, home to Aethos’ first members club, members will also have access to the devices and can access FORME’s personal training service at preferential rates.
“Aethos was founded on the belief that travel and hospitality should leave a positive and lasting impact on the body and mind,” says Benjamin Habbel, co-founder of Aethos. “As an experience-led hospitality brand we are committed to providing innovative solutions that help our guests travel and live healthier. Our partnership with FORME is a step towards changing travel experiences for conscious explorers.”
“We have always been believers in the transformative power of movement for the mind and body,” said Trent Ward, co-founder and CEO of FORME. “By partnering with Aethos, we have the opportunity to bring FORME’s best-in-class fitness to new customers in premium destinations around the globe. We are thrilled about this collaboration and its potential to achieve our shared goal of improving mental wellness and physical strength for more people. As a newly public company, we look forward to updating investors on future business development achievements such as with Aethos.”
About FORME
FORME is a digital fitness platform that combines premium smart home gyms with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic at-home fitness experience through two connected hardware products: 1. The FORME Studio (fitness mirror) and 2. The FORME Studio Lift (fitness mirror and cable-based digital resistance). The Studios uniquely transform to host a variety of workouts and activities, returning to an elegant, full-length mirror when not in use. In addition to the company’s connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. FORME is listed on NASDAQ (symbol: TRNR)
About Aethos
Aethos is a community of hotels and clubs in Europe and was founded on the belief that travel and hospitality should be an experience that leaves a positive and lasting impact on the body, mind, and spirit. With destinations in Italy, France, and Portugal and more destinations in Spain opening soon, Aethos is a library of places that celebrate the curiosities of local culture.
NEWS
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Interactive Strength Inc. d/b/a FORME Joins Webull Corporate Communications Service Platform
Webull’s Community of 1.3+ Million Active Participants can now Access the Profile of Interactive Strength d/b/a FORME on the Leading Mobile-First Brokerage Platform AUSTIN, TX, May 23, 2023 (GLOBE NEWSWIRE) — via NewMediaWire – Interactive Strength Inc. d/b/a FORME (Nasdaq: TRNR), a digital fitness platform that combines premium connected fitness hardware products with live virtual personal training and coaching, announced that it has joined the new Webull Corporate Communications Service Platf
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GlobeNewswire•22 hours ago
Interactive Strength Inc. and Aethos Partner to Bring Cutting Edge FORME Training Technology Into Hotels
FORME FORME Studio AUSTIN, TX and ZUG, Switzerland, May 22, 2023 (GLOBE NEWSWIRE) — via NewMediaWire – Aethos, a leading lifestyle brand for community-centric hotels and member clubs in Europe, is excited to announce its brand partnership with Interactive Strength Inc. d/b/a FORME (Nasdaq: TRNR), a digital fitness service that combines award-winning smart home gyms with 1:1 personal training. As part of the partnership, Aethos will be the first hotel brand in Portugal, Spain and Italy to featur
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GlobeNewswire•yesterday
FORME and Aethos Partner to Bring Cutting Edge Training Technology Into Hotels
FORME Aethos Monterosa AUSTIN, TX and ZUG, Switzerland, May 22, 2023 (GLOBE NEWSWIRE) — via NewMediaWire – Aethos, a leading lifestyle brand for community-centric hotels and member clubs in Europe, is excited to announce its brand partnership with FORME (Nasdaq: TRNR), a digital fitness service that combines award-winning smart home gyms with 1:1 personal training. As part of the partnership, Aethos will be the first hotel brand in Portugal, Spain and Italy to feature FORME’s revolutionary prod
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ACCESSWIRE•21 days ago
Aegis Capital Corp. Acted as Sole Bookrunner on a $12 Million Initial Public Offering for Interactive Strength Inc. d/b/a FORME (NASDAQ:TRNR)
Aegis Capital Corp. acted as Sole Bookrunner on a $12 Million Initial Public Offering for Interactive Strength Inc. d/b/a FORME (NASDAQ:TRNR).
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GlobeNewswire•21 days ago
Interactive Strength Inc. d/b/a FORME Announces Closing of $12 Million Initial Public Offering
AUSTIN, TX, May 02, 2023 (GLOBE NEWSWIRE) — via NewMediaWire – Interactive Strength Inc. (FORME) (Nasdaq: TRNR), a digital fitness platform that combines premium connected fitness hardware products with personal training and coaching, today announced the closing of its initial public offering of an aggregate of 1,500,000 shares of its common stock at a price to the public of $8.00 per share. The shares began trading on The Nasdaq Global Market on April 28, 2023 under the ticker symbol “TRNR.” A
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Management Team
Trent A. Ward Chief Executive Officer
Deepak M. MulchandaniChief Technology Officer
Michael J. Madigan Chief Financial Officer
Stuart Bryan Senior Director of Accounting
Sincerely,