Verb Technology Company Inc (NASDAQ: VERB) could as well have hit the floor and due for a correction higher if recent price action activity is anything to go by. Since the start of the second quarter the stock’s price action activity has remained subdued between $2 and $3 a share.
The subdued market activity comes on the heels of the stock shedding more than 80% in market value in March alone. The stock holding steady above the $2 a share level indicates waning short selling pressure.
VERB Catalysts And Price Analysis
The confirmation of a strategic partnership with Waymark is one of the developments that continues to strengthen the stock’s market sentiments, consequently averting further slides.
The addition of direct selling market leader, Stream Energy, into the company’s client roaster underscores market acceptance of Verb Technology’s newly combined digital platform. The company has also sought to strengthen its prospects in the industry given the acquisition of Sound Concepts, which is a leading provider of digital technology solutions.
Verb Technology share price is yet to reflect the tremendous potential in response to recent developments that underscore growth prospects. With short sellers taking a back seat after the 80% plunge, the stock is likely to correct higher.
Standing in the way of Verb Technology turning bullish, in the short term, is the $3 resistance level. A breach of the resistance level on huge volumes could pave the way for the stock to make a run for the $6 a share level. Above the $6 mark, the stock should be bullish.
What Does Verb Technology Do?
Verb technology is engaged in the development and distribution of sales and marketing applications utilizing proprietary interactive video data collection. Following the acquisition of Sound Concepts, the company is increasingly becoming a marketing and customer relationship, Management Company.
Sound Concepts Acquisition Impact
The pioneer of augmented sales intelligence software has confirmed the acquisition of Sound concepts as it seeks to become a leading provider of sale and marketing tools. The Acquisition should also expand the company’s footprint into the business of supplying digital technology solutions in the direct sales and affiliate-marketing sector.
According to Sound concepts, Senior Vice President of Digital, Brycen Rhinehart, and a merger of the two companies will result in a unique and effective product, unmatched in the industry.
“The VERB technology and the combined experience of the VERB executive team and board members, coupled with VERB’s successful public offering and listing on NASDAQ, adds enormous resources that will translate into immediate and long-term value for our current and prospective customers,” stated McKinley Oswald, Sound Concepts President.
Stream Energy Deal
With the Sound Concept acquisition, Verb Technology has already signed its first client in the name of Stream Energy. The direct selling market leading client is looking to adopt the newly combined digital platform, launched on the merger of the two companies.
The new digital platform combines Sound Concept’s Brigtools technology with Verb’s interactive video technology, to meet the needs of clients with prospects in the direct selling space. Stream Energy will now be able to leverage the new digital platform to share video-based product and company information, with prospective clients as well as track engagement levels.
Verb Technology has also inked a strategic partnership with Waymark, an art technology company that develops smart marketing tools. Under the terms of the deal, Waymark is to offer Verb’s Technology interactive video technology within its video creation platform.
With the integration, users will be able to track engagement and interact, better, with customers. With the help, Verb’s technology Waymark users should be able to make their videos more engaging with the addition of clickable tags.
“Waymark is a leading-edge, forward-thinking company with amazing video creation tools. Combining our interactive video ‘tagg’ capabilities with Waymark’s platform should produce enormous value for our respective clients, customers, and stockholders,” stated Rory J. Cutaia, CEO of VERB.
A plunge to recent lows could as well have presented an opportunity to buy into a company with tremendous potential on the provision of digital marketing tools. Verb Technology has strengthened its portfolio of digital marketing tools as it continues to position itself to become a leader in the multi-billion-dollar advertising business.
That said the future can only be bright, as Verb Technology digital marketing tools continue to gain traction with users. Overall, we expect a strong bounce, especially once short-sellers start covering.
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Disclosure: We have no position in VERB and have not been compensated for this article.